September 14-16-21-23, 2021 #DynamicTalks
Dynamic Talks - B2B Series
The must-do virtual event
EPP Dynamic Talks – B2B (September 14-23, 2021)
4 sessions of TedX type talks – 100% effective
We have a series of amazing topics lined up for you.
- Data Management as key enabler in pricing
- Servitisation & the monetisation of data
- The latest advances of Artificial Intelligence in B2B Pricing
- Cross border pricing – Implementing a successful global/regional pricing policy
- The key pricing capabilities for digital selling success
- Behavioral pricing & selling tactics for B2B sales & negotiations
What are dynamic talks?
The EPP Dynamic Talks are highly effective live-virtual presentations by global pricing leaders, presenting well-formed ideas on how to shape our pricing and revenue roadmap, with a very innovative format & system, in under 20 minutes, followed by a live Q&A session where you can dive deep into the subject, ask questions and discuss together with the speakers and peers current challenges and solutions.
Some keywords to describe:
- High impact learning
- Interactive participation
- Short intensive LIVE sessions
The dynamic Talks are the place to learn, connect and network with your pricing community.
We are certain you will love it!
Did you miss the Dynamic Talks? Not to worry, you can now watch the recordings here. These are free for EPP Prime Members.
Dynamic Talks - B2B Brochure
What can you expect ?
Short, effective, TEDx type talks.
High quality content.
Connect and network with the pricing community.
Ask all your questions live to our speakers and deep dive in the content.
The live experience
Send private messages
An event app feature for exchanging private messages among attendees, promoting a timeless networking that is not restricted to the virtual coffee-break.
Real time chat
Exchange your questions directly to the expert speaker or EPP team.
Meet the experts in live meetups
Immediately after the Dynamic Talks you can join the speakers’ to discuss, ask questions and network with the expert and pricing peers. It’s interactive and very effective peer learning.
Connect & network
Connect & network with your pricing peers, discuss and learn from each other.
Programme
April 20th 2021
Dynamic Talk Session 1 - Data Management as key enabler in pricing
During these Dynamic Talks, 3 top experts will bring crystal ball session (20’) bringing their vision to how to approach relevant discussions that are going on ;
- Ensure data quality – Hear real examples of the processes implemented with different type of data such as parameters & frequency to be synchronized
- Key challenges and solutions implemented to be able to connect all the data flow and different data sources integrated to a pricing tool
During these Dynamic Talks, 3 top experts will bring crystal ball session (15’) bringing their vision to how to approach relevant discussions that are going on ;
- Ensure data quality – Hear real examples of the processes implemented with different type of data such as parameters & frequency to be synchronized
- Key challenges and solutions implemented to be able to connect all the data flow and different data sources integrated to a pricing tool
Alejandra Garitonandia - Business Development Manager – Vistex
Crystal ball session
During these Dynamic Talks, 3 top experts will bring crystal ball session (15’) bringing answers to relevant discussions that are going on ;
- Ensure data quality – Hear real examples of the processes implemented with different type of data such as parameters & frequency to be synchronized
- Key challenges and solutions implemented to be able to connect all the data flow and different data sources integrated to a pricing tool
Géraud Desplanque - Strategic Pricing Manager - Parker Hannifin
Crystal ball session
During these Dynamic Talks, 3 top experts will bring crystal ball session (15’) bringing answers to relevant discussions that are going on ;
- Ensure data quality – Hear real examples of the processes implemented with different type of data such as parameters & frequency to be synchronized
- Key challenges and solutions implemented to be able to connect all the data flow and different data sources integrated to a pricing tool
You have free access to join the live discussions in with the speakers and your pricing peers.
April 21st 2021
Dynamic Talk Session 2 - Servitisation & the monetisation of data
During these Dynamic Talks, 3 top experts will bring visionary talk sessions (3×20’) bringing answers to relevant discussions that are going on ;
- Real world showcases of moving from selling products to selling products+solutions+services and how to price them
- Monetisation of data: the use of tokens as a pricing technique and practical advice of what tools and methods are available
During these Dynamic Talks, 3 top experts will bring visionary talk sessions (3×20’) bringing answers to relevant discussions that are going on ;
- Real world showcases of moving from selling products to selling products+solutions+services and how to price them
- Monetisation of data: the use of tokens as a pricing technique and practical advice of what tools and methods are available
During these Dynamic Talks, 3 top experts will bring visionary talk sessions (3×20’) bringing answers to relevant discussions that are going on ;
- Real world showcases of moving from selling products to selling products+solutions+services and how to price them
- Monetisation of data: the use of tokens as a pricing technique and practical advice of what tools and methods are available
You have free access to join the live discussions in with the speakers and your pricing peers.
April 22nd 2021
Dynamic Talk Session 3 - The latest advances of Artificial Intelligence in B2B Pricing
During these Dynamic Talks, 2 top experts will bring crystal ball session (20’) bringing their vision to how to approach relevant discussions that are going on ;
- Real case studies of when and how AI has been used to meet the challenges of the new commerce
- AI and ML – understanding what the real impact is of using new technology and how will change your price optimisation process
During these Dynamic Talks, 2 top experts will bring crystal ball session (20’) bringing their vision to how to approach relevant discussions that are going on:
- Real case studies of when and how AI has been used to meet the challenges of the new commerce
- AI and ML – understanding what the real impact is of using new technology and how will change your price optimisation process
You have free access to join the live discussions in with the speakers and your pricing peers.
April 27th 2021
Dynamic Talk Session 4 - Cross border pricing - Implementing a successful global/regional pricing policy
Roberto Bedotto - EMEA Pricing Director - EATON Electrical sector
Rapid fire session
During these Dynamic Talks, 3 top experts will bring rapid fire sessions (15’) bringing answers to relevant discussions that are going on ;
- How to align your commercial excellence practices and stakeholder engagement in different countries and manage your global price list strategy
- Real examples of how to justify the price difference in different products, services, and countries – how can we present this to our customers and avoid losing them?
Nazar Lukasevych - Head of Fair Pricing Competence Center – Hilti
Rapid fire session
During these Dynamic Talks, 3 top experts will bring rapid fire sessions (15’) bringing answers to relevant discussions that are going on ;
- How to align your commercial excellence practices and stakeholder engagement in different countries and manage your global price list strategy
- Real examples of how to justify the price difference in different products, services, and countries – how can we present this to our customers and avoid losing them?
During these Dynamic Talks, 3 top experts will bring rapid fire sessions (15’) bringing answers to relevant discussions that are going on ;
- How to align your commercial excellence practices and stakeholder engagement in different countries and manage your global price list strategy
- Real examples of how to justify the price difference in different products, services, and countries – how can we present this to our customers and avoid losing them?
During these Dynamic Talks, 3 top experts will bring rapid fire sessions (15’) bringing answers to relevant discussions that are going on ;
- How to align your commercial excellence practices and stakeholder engagement in different countries and manage your global price list strategy
- Real examples of how to justify the price difference in different products, services, and countries – how can we present this to our customers and avoid losing them?
You have free access to join the live discussions in with the speakers and your pricing peers.
April 28th 2021
Dynamic Talks Session 5 -The key pricing capabilities for digital selling success
During these Dynamic Talks, 2 top experts will bring Visionary Talks (20’) bringing their vision to how to approach relevant discussions that are going on ;
- Why advanced pricing capabilities are key to serving the omnichannel buyer
- The six stages of Digital Selling Maturity and the key priorities for focus in each stage
- How your organization can gain competitive advantage through digital acceleration
During these Dynamic Talks, 2 top experts will bring Visionary Talks (20’) bringing their vision to how to approach relevant discussions that are going on ;
- Why advanced pricing capabilities are key to serving the omnichannel buyer
- The six stages of Digital Selling Maturity and the key priorities for focus in each stage
- How your organization can gain competitive advantage through digital acceleration
You have free access to join the live discussions in with the speakers and your pricing peers.
April 29th 2021
Dynamic Talk Session 6 - Behavioral pricing & selling tactics for B2B sales & negotiations
During these Dynamic Talks, 3 top experts will bring crystal ball session (20’) bringing their vision to how to approach relevant discussions that are going on ;
- Sales excellence: How to increase sales conversion and margin in times of high pressure to recover revenue
- Discount management: How to increase discount efficiency by assessing price acceptance in real-time
Crystal ball session
During these Dynamic Talks, 3 top experts will bring crystal ball session (20’) bringing their vision to how to approach relevant discussions that are going on ;
- Sales excellence: How to increase sales conversion and margin in times of high pressure to recover revenue
- Discount management: How to increase discount efficiency by assessing price acceptance in real-time
Scott Sinning - Manager, Pricing and Profitability - Graybar
Crystal ball session
During these Dynamic Talks, 3 top experts will bring crystal ball session (20’) bringing their vision to how to approach relevant discussions that are going on ;
- Sales excellence: How to increase sales conversion and margin in times of high pressure to recover revenue
- Discount management: How to increase discount efficiency by assessing price acceptance in real-time
You have free access to join the live discussions in with the speakers and your pricing peers.
Partners
EPP Dynamic Talks - B2B partners
Registration
After registration* you will receive your own login information for the virtual event platform where the dynamic talks will take place.
If you have any questions with regards to your registration, please contact lena.chatchatrian@pricingplatform.eu
* Dynamic Talks are not open for consultants or solution providers other than EPP Partners.
If you want to join the EPP Partner Community, please contact sinead.rodgers@pricingplatform.com
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- Dynamic Talks are not open for consultants or solution providers other than EPP Partners. If you want to join the EPP Partner Community, please contact britt.dejager@pricingplatform.com