2^nd EPP GLOBAL FMCG/Consumer Goods

Nuno Alexandre

20+ years of professional experience in FMCG companies with global footprint.
Nuno is passionate about growth and helping others drive a sustainable business strategy, encompassing a deep knowledge of the commercial landscape with a sharp understanding of consumers and shoppers.
In his career, Nuno has developed his experience across many industries such as beverages, ice cream, foods, personal care and home care. Had the privilege to have multiple positions in sales, strategy, marketing and work for companies like Coca-Cola, Energizer Batteries, KPMG, Deoleo and currently Unilever, where he has been for the last 2,5 years with the clear mission of setting up and developing Net Revenue Management capability globally.

Sam Wolfenden

Sam Wolfenden leads the Revenue Management function for PepsiCo’s Europe region, based in the UK. He has over 14 years of experience in CPG Revenue Management & Commercial Strategy. Sam’s experience spans the full Revenue Management discipline, and in his current role is responsible for driving both the short & long term revenue management performance as well as an extensive capability, organisational, systems & analytics transformation programme. Sam holds an MEng in Aeronautical Engineering from Imperial College London.

Andy Williams

Andy has been a key part of Kellogg’s RGM journey; initially working on the UK market before moving to work on Pan-European initiatives. He has first-hand experience of the full RGM spectrum, from short-term optimisation initiatives in specific markets to long-term strategic value creation initiatives, with plenty of analytics and capability-building in-between. Andy holds an MBA from Lancaster University.

Carlotta Vallecoccia

Shekhar Gupta

Shekhar Gupta is a Domain Expert in the Pricing division of Metronom GmbH, the technology consulting unit of Metro AG, where he conceptualizes and streamlines the strategic alliance between the global commercial standards and regional market forces. He has an extensive experience of 10 years spanned across several Pricing Transformation engagements with the global leaders from industries (i.e. Chemicals, Energy, FMCG, Retail etc.) across B2B & B2C value chains. Through his diverse contributions in Pricing Strategy, Revenue Optimization and Marketing areas, he has enabled clients to realize commercial excellence by achieving global maturity in Price Optimization and Profit maximization modules.

Armin Fehl

Armin Fehl is Product Owner Pricing at Metronom GmbH, the IT Service Company and tech unit of Metro AG.
In this role he is responsible for the successful implementation of an external Price Optimization solution in the Metro Cash & Carry countries.
Armin has more than 25 years of experience in the food retail industry in different functional areas, such as Pricing, Corporate Strategy and Corporate Development.
In the area of Pricing he also worked as Head of Pricing for Metro AG, where he consulted the Metro Cash & Carry countries with his long year experience in the area of Pricing Strategies.

Steven Darmawan

Steven comes with experience inequity investment, international finance, project management, and pricing. He is responsible for revenue growth and profitability optimisation in Stanley Black&Decker across all brands, channels, and countries. He earned his MBA from University of Technology Sydney and Bachelor of Economics from Universitas Katolik Parahyangan Indonesia.

Robin De Troch

Robin De Troch is Profitability Manager at Veepee North, the number one flash sales platform in Europe.
His colleagues call him the Profitability Priest, as he’s preaching continuously about ways to improve their sales results, without losing track on the underlying profit. His mantra is to keep a holistic view on pricing and how it interferes with the three other P’s of the marketing mix.
Experienced specialist in the areas of pricing and profitability, business analytics and reporting, budgeting and forecasting, across different sectors (e-commerce, tour operating, telecom, supply chain,…).

Stefan Venken

Stefan has been the CMO for the North-European market of Veepee (previously Vente-Exclusive.com) since January 2018. He first joined the company as a Relevance Manager, developing the algorithms that define the personalised experience for customers. Before that, he spent 13 years at KBC where he held multiple positions such as Head of KBC Live, Information Risk Officer, Lead developer and Head of Sales and Marketing. Stefan studied information technology at PXL College and completed a masters in management at the Antwerp Management School.

Marion Veber

After 3 years working as a strategic consultant at Oliver Wyman, Marion joined Eurostar.
She has occupied varied positions including
Strategic projects manager where she was first in charge of sourcing a new fleet (project lead) and developing new connecting products in partnership with other transporters.
Pricing Manager where she was in charge of implementing new pricing ranges and maintain the pricing ecosystem
Her current role of Head of Pricing includes maximisation of Eurostar revenue through the optimisation of prices, and cost efficiency through an optimised commercial distribution strategy.
She is currently bringing her commercial expertise working as business lead for the renewal of Eurostar’s whole inventory system.

Elga Castro

Senior Director of Revenue Management with over 10 years’ experience in Pricing, Forecasting & Distribution for several hotel companies, both in the UK & Spain. Expert at designing and implementing yield and sales strategies through effective team management, strategic planning & Profit Optimization. Currently responsible for the Direction of RM within NH Hotel Group´s largest Business Unit, overseeing the development & implementation of revenue strategies for urban hotels and resort properties across NH, NH Collection, Anantara & Tivoli brands.

Mateusz Walecki

Mateusz Walecki is a Senior Pricing Manager at FlixMobility - global mobility provider, offering new alternatives for convenient, affordable and environmentally friendly travel via the FlixBus, FlixTrain and FlixBus Charter brands.

Previously to his current role, Mateusz has gained his first experience in Dynamic Pricing at LOT Polish Airlines and in B2B Revenue Management working for FedEx Express.

He studied at Poznan University of Economics and holds a Master’s Degree in Management from ESCP Business School.

Emilie Bianchi

15 years of experience in FMCG companies, on both Finance and Commercial Department.
After 10 years in controlling dept, being a strong business partnering and using finance knowledge, I decided to move to Revenue Growth Mgmt & Pricing function.
I am now a key player driven by business results and profitability optimization on all categories, Meal Solution (Pasta & Sauces) and Bakery.
After 4 years in Cadbury, 8 years in Heineken, I am now responsible of the development of RGM in Barilla for Western Europe, and also in charge of a global IT project dedicated to Promotion Optimization for France.

Gabriel Smith

He has over 20 years of experience in Pricing, Product, Sales and Quote to Cash. He has been in the price optimization software industry for 12 years and worked with leading companies such as 3M, CertainTeed, Emerson, Ford, Seagate, IBM, Iron Mountain, and Siemens. Gabriel started his career at Cisco Systems, structuring Sales BOMs and writing CPQ logic for configuring and pricing Cisco’s products and had a lead role in implementing an early packaged CPQ, then as WW lead for many of the partner and incentive programs there. He holds an interdisciplinary degree from UC Berkeley focused on the use of technology to gain competitive advantage in the market.

Andreas Stauber

Experienced Head of Pricing with a demonstrated history of working in the software and omnichannel-retail industry. Skilled in Change & Project Management, Digital Strategy, Product Development, Retail, and E-commerce.
Andreas is currently the Head of Pricing at Fielmann AG. In this role he is in charge of the creation of the new pricing function within the group and embedment of corresponding organization /processes.

Manu Carricano

Dr Manu Carricano, Founder of TheTopLineLab combines top-level academic skills with more than 15 years’ experience in Data Science & Pricing consultancy.
He is an executive graduate from the Massachusetts Institute of Technology (MIT) in big data and received his PhD. from the University of Bordeaux and MSc from Kedge Business School. His work encompasses a wide range of data science and pricing issues and has been published in international academic journals and major industry and academic conferences. He is one of leading pricing & analytics educators in Europe. He is also Director of Institute for Data Driven Decisions and Senior Lecturer at the ESADE Business School.