EPP Pricing Events

Robin Chu

Senior Manager Global Pricing Excellence - eBay


Robin Chu is Senior Manager Global Pricing Excellence at eBay and is responsible for innovating and improving monetization across eBay platforms around the world. Previously, Robin was a Director at Simon-Kucher & Partners and worked on over 35 monetization and growth strategy projects across various industries: from the world’s largest flower auction to butter, from print media to software. On innovation monetization, Robin has co-authored ‘Revolutions in Innovation’ and ‘Evolution of Innovation Management’. Robin holds MSc degrees in Strategic Management and Supply Chain Management from Tilburg University and has attended Nyenrode Business University and the Chinese University of Hong Kong.